Sound and Motion --> Project 4--> Data Presentation Description

I have begun to explore the role that convenience has in relation to cooking, especially in the latter half of the 20th century. The data presentation is an informational piece that will hopefully provoke the viewer to think about the facts and how they relate to their own habits. It is an insight into how convenience has shaped the way Americans think about and consume food, as well as giving a few reasons why they should choose to make their own food.

Sound and Motion --> Project 4

I am choosing to pursue the data presentation format for the final project. Due to the direction that my cooking theme has taken, I believe the statistical analysis would prove to be very interesting and tie in well with the rest of my portfolio pieces surrounding the cooking theme. I have begun to explore the role that convenience has played in relation to cooking, especially in the latter half of the 20th century. It will serve as an informational piece that will hopefully provoke the viewer to think about the facts as they relate to their own life. In the ideal outcome, it would encourage the viewer to change their habits for the better. There would be a series of facts about or relating to the food industry and how convenience has shaped the way Americans think about and consume food. 

This infomercial would most likely air around prime-time on cable channels such as the food network, and other similar shows that promote cooking as an enjoyable and worthwhile experience. The primary audience would most likely be those who are already watching the Food Network and other related channels. These people are often interested in cooking, but never learned themselves. The infomercial would serve as a reminder of why they are attempting to learn how to cook well.      

Go Vegetarian

Super-size Me

Sound and Motion --> Project 3--> Statement

For my cooking environment I wanted to create more of a simultaneous narrative than a sequential one. With the simultaneous environment, the user is able to combine different elements and create their own story. In a sequential narrative, the designer has set up a predetermined story line that the user must follow. Within the simultaneous narrative, the user is able to make their own conclusions. Cooking itself is a simultaneous process, so I attempted to bring that out in the interactive framework. The music, voice and sound effect additions bring an additional level of understanding for the user/viewer. By incorporating these elements, the user not only gets a visual picture, but gains insight into how the action depicted may sound or feel. The qualities brought on by voice relies solely on the ability of the speaker to communicate the feeling of the action or picture. Music qualities rely on the rhythm, pitch, and timbre to create the feeling of the action depicted. Qualities of the sound effect are drawn from the sound it is imitating.     

Sound and Motion --> Project 3--> Process

Screen grabs from the interactive:

Final Direction and interface sketches:

Directional sketches:

Sound and Motion --> Project 2--> Kinetic Type Final

FLIP, TOSS, SCRAPE

Throughout this project I focused mainly on the movement, timing, and duration of my actions. I utilized Newton's law of motion "every action has a equal and opposite reaction" in my action of tossing, where the letters are being tossed in the air and come back down at a faster rate. However, the scrape action runs across the screen in a fluid consistent manner. The scrape action was easier to convey through an analog medium, but when taken into the digital medium, it takes on a new formal definition. This project also reinforced the importance of the storyboard in planning and timing of the animation. In the end, my animation turned out to be shorter due to the natural speed of the actions I was depicting. 

1) How do you think the meaning would change with the addition of color? Would it help or hurt, or is it necessary?

2) The scrape action was the hardest for me to depict formally. Do you think it works, and what kind of changes would make it better?

3) Anything else that could be improved 

Sound and Motion --> Project 2--> Kinetic Type Version 1

Sound and Motion --> Project 2--> Storyboards

Sound and Motion --> Project 2--> Initial Word Lists

SAUTE

knife, spatula, wooden spoon

PIZZA

pizza cutter, knife, pie scoop

FINAL NOUNS WITH ACTIONS

SPATULA

spread, flip, toss, scrape

KNIFE

slice, tear, dice, cut, separate

Sound and Motion --> Project 2--> 2nd Round of Sketches

variations on how to flip the word spatula

variations on tossing the word spatula 

variations on scraping the word spatula

Sound and Motion --> Project 1--> Book Documentation

My first action of cooking is making something in the microwave:

medium: gouache 

medium: india ink

medium: pencil

My second action of cooking is sauteing:

medium: gouache

medium: india ink

medium: pencil

Sound and Motion --> Project 1

My activity will be cooking. The actions I am considering are slicing, saute, tasting, baking, making a sauce, preparing ingredients, zest, marinate.